Brand and Digital Marketing Officer

Key Responsibilities:

• Initiate and support the execution of brand activation campaigns (online and offline), including advertising and social media marketing

• Contribute creative strategies and design ideas for marketing materials

• Coordinate with digital agencies, overseeing their performance, deliverables, and adherence to KPIs

• Analyze market trends and social media performance to optimize effectiveness

• Coordinate with external vendors and agencies to ensure smooth execution of marketing activities

• Handle incoming inquiries with prompt response

• Support daily operations, perform general clerical work and any ad-hoc assignment

Requirements:

• Degree or above in Marketing, Communications, Design, or related disciplines

• Minimum of 2-year content marketing experience

• Strong understanding of digital marketing

• Familiarity with social media platforms and content tools (e.g. Canva, CapCut, Meta Business Suite, Adobe Illustrator)

• Passionate about the education branding, with awareness of current industry trends

• Strong team player with excellent interpersonal and communication skills

• Highly organized, detail-oriented, and able to manage multiple tasks in a dynamic environment

• Proficient in English and Chinese, with the ability to write compelling and engaging content

You Will Enjoy:

• Flexible Working Hours

• Double Pay and Discretionary Bonus

• Medical and Life Insurance Scheme