Brand and Digital Marketing Officer

Key Responsibilities:

• Initiate and support the execution of brand activation campaigns (online and offline), including advertising and social media marketing
• Contribute creative strategies and design ideas for marketing materials
• Coordinate with digital agencies, overseeing their performance, deliverables, and adherence to KPIs
• Analyze market trends and social media performance to optimize effectiveness
• Coordinate with external vendors and agencies to ensure smooth execution of marketing activities
• Handle incoming inquiries with prompt response
• Support daily operations, perform general clerical work and any ad-hoc assignment

Requirements:

• Degree or above in Marketing, Communications, Design, or related disciplines
• Minimum of 2-year content marketing experience
• Strong understanding of digital marketing
• Familiarity with social media platforms and content tools (e.g. Canva, CapCut, Meta Business Suite, Adobe Illustrator)
• Passionate about the education branding, with awareness of current industry trends
• Strong team player with excellent interpersonal and communication skills
• Highly organized, detail-oriented, and able to manage multiple tasks in a dynamic environment
• Proficient in English and Chinese, with the ability to write compelling and engaging content

You Will Enjoy:

• Flexible Working Hours
• Double Pay and Discretionary Bonus
• Medical and Life Insurance Scheme